13 Dec Branding Is More Than Promotional
Branding Is More Than Promotional
The definition of marketing can vary from person to person. It’s important to understand how foundational business development finds its way into your firm’s marketing and branding. Branding is the sum of your customers’ experience with your business. Jacqueline Jones will be leading this workshop. Jacqueline has extensive experience in marketing and branding.
- Participants will learn how their brand mission and values influence marketing decisions.
- Small Business owners will discover how audience-first thinking increases the effectiveness of their marketing.
- Participants will learn how true core-marketing elements decide your branding.
About The Speaker
Jacqui is CEO of One Degree MMM. She serves as community engagement manager for Create Birmingham where she works to form partnerships with individuals and organizations in Birmingham, AL that work to provide resources, education, and opportunities to small business and creative industry communities.Jacqui is a 2018 Renasant Roots Capacity Building Awardee, a 2018 Small Business Administration Emerging Leaders Awardee, a 2019 TEDxBirmingham speaker, the 2019 American Marketing Association Birmingham Chapter “Young Professional Marketer Of The Year”, was listed on the 2019 Birmingham Business Journal Women to Watch, and listed as one of the 2020 Birmingham Business Journal 40 under 40.